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Natural is the way forward

We at Fitlicious strongly believe that healthy eating is the main contributor towards a healthy and fit lifestyle and when it comes to healthy eating, you just can't beat the power of nature. Our products are produced with the finest natural ingrediants that are sourced both locally and internationally and are also refined sugar free, so that every bite of our products helps in providing that energy you need to meet those fitness goals.

Our Story

Fitlicious started in 2015 by two sisters Maham and Geeti in Karachi. The brand started stocking its signature granola, brittles and granola bars at a leading organic store in Karachi, and soon became the go-to healthfood brand amongst fitness instructors, celebs, models and individuals wanting healtheir snacking options.
 ​Today Fitlicious continously innovates in great new products and promises to make sure that healthy should not be boring!

Where you can buy fitlicious.

Happy Clients

Glad to know that it's local made as we should promote our local food items to reduce import. Fitlicious food items are really tasty as well as made with highly healty food material, unbelievable! Strongly recommend. I would say fitlicious all food items are even better than imported cereals and granolas. I will continue using it InshAllah

ASIF MALIK

ASIF MALIK

Ordered this gift hamper from Fitlicious. They were super cooperative with the delivery process and payment. Since it was a gift thry wrapped it up nicely too, Also, I got this for a lactating mother and she absolutely loved all the items in it.

SILA SHAHID

SILA SHAHID

Fitlicious has been my go-to healthy dessert for the longest time! love all their brittles especially the pistachio ones! If you are one who loves nuts like me, please try out their brittles as well as their granola

HIBA AHMED

HIBA AHMED

Hi Fitlicious, I just received my parcel of Quinoa Seasame Brittle. Its super delicious and tasty, Will shop again.

IQRA ZAHID

IQRA ZAHID

I purchased Almond Chia Granola and its amazing. Best part is using coconut oil and almost zero sugar. I really need to stock up.

SARAH ZAFAR

SARAH ZAFAR

I was skeptical about the Cocoa Crunchy cereal when I bought it but its a treat. I'm a sucker for choclate in cereals. The coconut is win as well. Really enjoyed it

AHMED ALI SHAH

AHMED ALI SHAH